Reaction Treatment (B1 & B2) Replenish the oils and proteins that the hair has lost from perms, bleaches, highlights, colors, heat damage, environmental and UV damage and even over-processing. REPAIR DAMAGED HAIR! 

WHY Reaction Treatment?
Do your clients desire soft, moisturized, detangled, manageable, shiny, silky, and beautiful hair? Is the hair so damaged, that a perm or color service might compromise the integrity of the hair?

What’s the best way to prolong that smooth sheen on hair that has received permanent straightening and/or Brazilian keratin services?
Reaction Treatment is your answer! 

SIMPLE AND EASY! Revitalize, moisturize, and restore vital nutrients to hair in just 45 minutes.

ZERO FORMALDEHYDE AND CURL-FRIENDLY! Reaction Treatment is not a “smoothing” or keratin treatment, thus it’s completely formaldehyde-free. It will not alter curls and the results can last 3 to 6 weeks (depending on method).  See the demo video on the Reaction Treatment (B1 – B2)

To purchase the Reaction Treatment (B1 B2), click here

iStraight Hair, Inc
Chicago, USA (midwest distributor).
708-586-8080