Why Chemically Straightening & Smoothing Your Clients Hair Matters?
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Why Chemically Straightening & Smoothing Your Clients Hair Matters?

ByLinda Troy

For those clients of yours that are considering such processes as permanent chemical straightening, temporary chemical straightening, or smoothing their hair here are several good reasons as to why this is such a life-changing service. And this applies to men as well as women, depending on their haircut. The products used are as follows: Permanent…

Permanent Thermal/Japanese Hair Straightening Frequently Asked Questions (FAQs)
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Permanent Thermal/Japanese Hair Straightening Frequently Asked Questions (FAQs)

ByLinda Troy

Permanent Thermal (Japanese) Straightening Frequently Asked Questions (FAQs)  Q: What is iStraight system (Permanent/Japanese Hair Straightening)? A: iStraight system Hair Straightening is an innovative technique started 20 years ago in Japan to make frizzy, curly or wavy hair straight while preserving the hair’s health. Japanese Hair Straightening typically will improve the hair’s feel, softness and shine while making…

What’s New for innosys 2016?
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What’s New for innosys 2016?

ByLinda Troy

What’s new for Innosys 2016 Innosys Beauty Care (IBS) has launched two NEW iStraight Keratin treatment lines. So, now iStraight Keratin comes in three different strengths: iStraight Keratin – Original revolutionary formula – hair smoothing treatment. iStraight Keratin Cysteine Smoothing Treatment – INNOSYS safer alternative to traditional Brazilian keratin treatments (New 2016). iStraight Keratin Diamond Treatment –…

The Answer for Healthy, Permanent Hair Straightening – The iStraight System
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The Answer for Healthy, Permanent Hair Straightening – The iStraight System

ByLinda Troy

i-Straight System for Healthy-Permanent Hair Straightening Everyone wants gorgeous, sleek-looking hair all the time, but the reality is simply that it is both expensive and time-consuming as a do-it-yourself beauty regime. Straightening hair with a flat iron often fries the ends of hair follicles, damaging tips and decreasing shine. The process of daily hair straightening…